Privacy Policy

Who we are

Wilson's Dog Training is a UK-based dog training business. If you have questions about this policy, please contact us through the contact page.

Anonymous site usage statistics

We collect basic, anonymous usage statistics for our public website so we can understand how many people visit, which pages are useful, and whether visitors return. We do this using our own first-party analytics system rather than third-party advertising trackers.

• We do not use analytics cookies or store a persistent visitor ID in your browser.
• We derive a short-lived daily visitor hash on our servers from your IP address and browser type, then discard the raw IP address.
• We do not use analytics data for advertising, profiling, or selling information to third parties.
• Raw analytics events are kept for up to 90 days, then deleted after daily summaries are stored.

Our lawful basis for this processing is legitimate interests: understanding how the website is used so we can improve it. You can opt out at any time from analytics preferences.

Contact and store enquiries

When you submit the contact form or purchase from the store, we process the information you provide so we can respond, deliver products, and keep appropriate business records. That data is handled separately from anonymous analytics.

Your choices

You can disable anonymous analytics collection using our preference page. We store that choice in a small preference cookie so we can honour it on future visits.